Man is the only ani­mal that blushes, or needs to…
Mark Twain

Most forms of eti­quette seem to be highly con­structed and arti­fi­cial. I was intrigued to look for the oppo­site; eti­quettes that were inbuilt in our bod­ies, “hard­wired”, almost beyond our con­trol. Fol­low­ing some inves­ti­ga­tion of dif­fer­ent phys­i­o­log­i­cal reac­tions I decided to exam­ine the eti­quette of blushing.

I devel­oped a machine for trans­mit­ting a blush in non face-to-face com­mu­ni­ca­tion and imag­ined the ways in which this machine would change our inter­ac­tions with each other and with our machines. Would we manip­u­late our blushes to fool our friends and ene­mies? Would we con­trol our skin tem­per­a­ture to imbue added mean­ing in our mes­sages to loved ones?